Search engine optimization is something we hear about all the time. But is boosting traffic to your website as simple as improving your SEO? The answer is yes. SEO is absolutely crucial to the success of any kind of website; however, the problem lies on how to do it properly. There are many ways to implement search engine optimization, with some methods more effective than others. However, you do not have to stress out about finding the best methods because there are a variety of tools at your disposal, which will help make SEO much easier for you.
Here are 10 tools that can make your SEO life easier:
1. Google Search Console
In order to improve your search engine optimization, you will need to know how it is doing. This is where Google Search Console will come in handy. Through this tool, you will be able to see exactly how your website looks like through the eyes of Google. Not only that but it will also give you a variety of tools; you can use to improve your SEO. By using this tool, you can see many things such as if your website has malware, the kind of backlinks you have, the different keywords people are using, and more.
As you can imagine, this information is extremely useful for enhancing your SEO and your website. This tool is quite easy to use and it is something that every website owner needs.
2. Varvy SEO Tool
This tool provides full reports on just about every aspect of your website. By using Varvy SEO Tool, you can learn things such as how friendly your website is for mobile devices, loading issues, your actual SEO, and much more. Additionally, it not only provides all of this information but it goes the extra mile and ensures you understand what it is showing you. This is particularly useful if you are new to search engine optimization.
3. Screaming Frog’s SEO Spider Tool
When you are looking to improve the efficiency of your SEO, this is a must-have tool. By using this tool, you will be able to crawl through 500 different websites on just the free version alone! It will be able to tell you many things such as if you are missing crucial tags, if you have copies of title tags, and more.
This allows you to clean up your content a bit and slim down your keywords, so you are only using the right amount and the most important ones.
4. Moz Keyword Explorer
This tool lets you know what keywords you should prioritize in your SEO. By using a metric, it is able to calculate the opportunity cost of every single keyword on a monthly basis. It then uses this information to assess the search volume and the strength of the keyword. This is crucial information, as it will allow you to determine what keywords you will want to use in your content.
5. Google Keyword Planner
This is one of the best tools available and it is very easy to use. All you need to do is to put in a seed word. This will then cause numerous suggestions for keywords to come in. Not only will it provide you with good keywords you can use but it will also show you how many times they are searched. This will allow you to easily plan the types of keywords you would like to put into your content for the best results.
SEMrush allows you to see the terms people are looking for, along with product listing, related ads, and similar keywords. This is a great tool that can help you research some good keywords. It will provide a wide range of information as well. You can even check out what your competition is doing and see how much traffic their websites are getting, their backlinks, and how many people are visiting due to paid ads.
This information will allow you to adjust your own strategy and see what is working and what is not by learning through your competition.
Backlinks are a crucial component in effective search engine optimization. This is where Linkody can help you. By using this tool, you will be able to find out who is linking your website, disavow the links you don’t want, and even learn the different keywords people are using. This tool can also connect to Google Analytics for even more features!
If you are looking for a tool that does it all, then BuzzStream is a good candidate to consider. This tool provides a wide array of tools that can help with email marketing, domain research, project management, and more. With the massive amount of options at your disposal, it can be a bit overwhelming but once you master it, this will definitely be helpful.
If you want to find out how well your website’s search engine optimization is, then WooRank is the tool for you. By putting in the link of a website, it will provide you with an in-depth report card. It will score your website as well as provide suggestions on how it can help you improve how friendly your site is for mobile devices and its SEO.
Not only will it help you enhance your SEO; but it will also offer tips that can be used to boost the performance and usability of your website.
The purpose of Ontolo is to improve your website’s traffic through other means besides SEO. This entails using backlinks; however, it can be a challenge to find the best backlinking opportunities. This is where Ontolo can help you. Its job is to help you find exceptional opportunities that you can use in order to improve not just your SEO but also your backlinks.
Having a website is a great opportunity to grow and expand your business. However, in order to be successful, you need good SEO, which the above-mentioned tools can help you achieve. By incorporating these tools and many others into the improvement of your website, you will not only experience an easier time with search engine optimization but you will also experience a jump in traffic.
I am Louise Savoie Digital Marketer at Proweaver, a web development company specializing in Custom Web Design which helps sole proprietors and small companies increase their sales and grow their business. I am responsible in Content Marketing and Social Media Marketing. You can find us on Twitter: @proweaver