13 Best SEO Tools Available Online

The main aim of SEO is to improve organic traffic to a website. In Mastering it can be a hard-earned task, especially for beginners, but finding out top SEO tools online is relatively easier. That is why you are here, of course. Note that you do not have to try out all these 13 best SEO tools but find those that suit your requirements.

Tool #1: Google’s Webmaster Tools

This is the tool for beginners to SEO field. It comprises ‘Fetch as Google,’ a tool which lets you view URLs on your website as how the search engine renders it. You can use it to find and resolve poor SEO, modify your web page and review code to ensure your website hasn’t been hacked. Google also offers a free Hangouts chat with a representative which can come in handy while you are at work.

Tool #2: Ahrefs

The database of back links provided by Ahrefs is one of the largest on the web. Among many other things, SEO professionals use these tools to:

  • Research trending keywords;
    • Research backlinks to competitors’ websites;
    • Research viral content; And,
    • Monitor a site’s ranking on search engines.

Ahrefs’s bots crawl billions of pages and update the index from time to time. Most importantly, marketers use their Site Explorer tool to find best backlink opportunities.

Tool #3: SEMRush

Experts in the SEO field use this online platform to see a site’s rankings, changes to that, and look up better ranking ops. If you are an SEO professional, you can use its Domain versus Domain analysis tool to compare your site to that of your rivals. If analytics reports are what you seek to better understand your site’s traffic, search data, or even those of your competitors, you can compare domains and keywords. It’s on page SEO checker helps you to monitor your site’s rankings and find suggestions on ways to better the same.

Tool #4: KWFinder

An SEO tool such as this one helps the professionals find long-tail keywords with low difficulty. Specifically, they use the KWFinder to do keyword research, and as part of the SERP and backlink analysis. Their Rank Tracker helps determine SERP ranking positions while tracking its advancement based on a key metric. Besides, the tool will provide you new keyword ideas to rank the site even higher.

Tool #5: Answer the Public

This tool lets you find out blog topics to write, especially those featuring specific keywords related to your business. It also helps you find featured snippet ops. If your website is just starting out and you have a freelancer to write blogs, you only have to download a list of keyword-specific topics and send it over to your writer. After all, blogs are answers to specific questions.

Tool #6: SpyFu

While this SEO tool has a premium version, you can start using its free features first and go premium if you feel it fits your requirements. With the tool, you can find how many times people search for a keyword and determine how difficult it would be to up rankings using that keyword. Besides, you can do an analysis of keywords used by your rivals. What’s more, you can search your or competitor’s site to see the number of organic keywords, monthly clicks received, etc.

Tool #7: Majestic

This is one of the best online marketing tools according to experts in the SEO community. One of its features let you see top million sites’ rankings. Another feature lets you easily get an overview for your web store and backlinks in store. Besides, it works as an SEO tool that allows users to find top keywords, for website comparisons and track the SERP rank position.

Tool #8: SEOQuake

This is one of the best free SEO tools that can be added as an extension in Google Chrome. It serves as a checker tool that does onpage website audits, assesses your website’s external and internal links and do site comparisons in order to figure out how you fare against your rivals. The other features of the tool comprise keyword analysis like keyword density, an SEO dashboard, and a feature to download and send key data to your team members.

Tool #9: Siteliner

This is another checker tool, which is primarily used by SEO professionals to find duplicate content on their website. Besides, you can find broken links, average webpage speed and size, and internal links per webpage. Using this tool, you can do a comparison of your site to sites checked using it to help you understand where your site stands.

Tool #10: Fat Rank

This is another SEO tool, which can be added as Google Chrome plug-in. It lets you know site’s keyword rankings. In other words, you can add optimized keywords to a search in order to find per page rank for every keyword. If your keyword does not pop up on top hundred positions or search results, the tool will inform that you are not ranking for the keyword. If so, you can

Optimize your website for the keyword in question and make other tweaks to the online store to make it rank higher.

Tool #11: Keywords Everywhere

This is another browser plug-in for Google Chrome that aggregates information from several other SEO tools of Google. SEO experts use the tool to find top keywords to rank for.

Tool #12: Screaming Frog

This is an SEO tool preferred for website audits. It informs users of duplicate content, poor redirections, errors to resolve and where to improve as part of link building.

Tool #13: CORA

If you are looking for an SEO tool for website audit, they do not come cheap but are comprehensive. If you are a medium to large scale business, an SEO tool such as this will help you better understand your site’s weaknesses and opportunities.

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