Digital Marketing

How Instagram Is Using Artificial Intelligence and Big Data to Become Smarter

Instagram has in a few years amassed 800 million monthly active users who upload a mindboggling 70 million images daily making it among the top social networking platforms today. Followers can like the posts, comment on them, and even share them. With operations that are so massive, Instagram quite obviously generates a huge data volume

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Instagram vs. Pinterest: Choose the Ideal Platform for Your Business

Instagram and Pinterest are both social media platforms that differ with each other in many ways. In order to leverage these platforms for your business, it is necessary to learn about the unique features that are available on both Instagram and Pinterest. Instagram and Pinterest are visual content sharing social media platforms where you can

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Google PPC ads campaign

Five Reasons to Launch a PPC Campaign Using the Google AdWords Platform

If you’re new to PPC advertising, at some point you’ll wonder whether using the AdWords platform is a good idea to reach the audience and increase business revenue. Read on to learn what makes AdWords such a powerful PPC marketing channel. Wide Audience and Targeted Campaigns Google AdWords is the largest PPC network on the

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Customer Service In The Digital World

Customer Service In The Digital World: Here’s What You Did Not Know

Customers are the most valuable asset for any business. This is why customer service is of the utmost importance. Research shows that US businesses lose $41 billion annually because of poor customer service. According to this study, 47% of customers will choose a competitor within a day of experiencing poor customer service. Good customer service

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Make Your Website Popular on Instagram through Hashtags and Feature Contests

How to Make a Website Popular on Instagram? Today Instagram has revolutionized the way business marketing is done over the internet. Business owners are encouraged to set up Instagram accounts where they need to share content relating to their products in the form of photos and videos and then encourage users to interact with these posts

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The Ultimate Guide to Promoting Your Business on LinkedIn — Here’s What You Can Do on This Platform!

You will most probably already be aware of an entrepreneur or a business owner. About how important it is to build up a wonderful business website to generate a solid online presence in today’s world of cutthroat competition regarding marketing in the internet savvy world. The more concretized you make your online presence, the better

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socialmedia-seo

What Social Media Marketers Get Wrong About SEO

Social media marketing has seemingly survived the underlying rush of backfire that came when advertisers initially began utilizing platforms like Facebook and Twitter to achieve new audiences. It was said that social media was a trend, or if nothing else that it was difficult to create a positive return on investment (ROI) with it. Presently,

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